Thursday, July 12, 2012

It's HERE! A Virtually ignored market in magic!


Hello loyal reader!

It's been a CRAZY couple of weeks as I'm racing to the finish putting the final touches on my latest release, "How to Make a Ton of Money Performing in High Schools!" This baby is something I'm really proud of and comes on the heels of my best-selling Elementary School course. Take advantage of my pre-release offer and save $50 on a market most magicians are not even interested in getting into! I make between $800 and $2000 for a 45-60 minute gig and I know guys making a LOT more than me! Check out the details...

What if I told you about a magic market that would enable you to perform some of your favorite ‘street style’ effects but for BIG audiences?

What if I told you this market paid REALLY well?

What if I told you this market, compared to others, was virtually untapped, with less competition from other magicians than virtually any other market?

That market is…HIGH SCHOOLS!

That’s right, high schools are a wonderful source of income for magicians…IF you go into them with the right kind of programs.

I’m Cris Johnson, writer of the Hocus Pocus review blog and full time performer. I’ve been performing in high schools for nearly 15 years all across North America and I can tell you it’s one of the most rewarding markets in terms of both pay scale and personal performing satisfaction that I’ve ever gone into.

First, the pay: performing in high schools can be very, very profitable. I myself typically get between $800 and $2000 per gig, depending on many factors. I don’t know about you, but performing in a local high school for one show is a lot easier than busting my butt performing for 4 or 5 birthday shows to make the same money! Add to this that the market is not as competitive as other markets (I’ll cover that in a moment) and you have almost unlimited earning potential…IF you have the right kind of show.

Second, the personal performing satisfaction. For years and years, magicians have been told that corporate gigs are where it’s at in terms of pay scale with trade shows (a sub-set of the corporate world) being perhaps the most profitable. I’ve performed at a few trade shows (Four, I think) and while the pay IS good, I personally do not enjoy performing for people who have no desire to watch me. In schools, your audience is thankful to be out of classes so they’re in the right mindset to watch a great show!

As far as the reason why this market is less competitive as compared to other markets, it’s because teenagers can sometimes be a challenging audience. They want to be treated as adults, NOT kids and performing a show with magic based on the “magician doesn’t see it” principle will get you DOA fast! Most pros recognize this – in fact, one producer of extremely popular effects once told me on the phone that he wanted no part of teen shows…and this guy was a superstar in the corporate world and now sells magic to many of the world’s top working pros!

So, because of the challenging nature of some teens, we have several magic tricks we can’t even consider using in most cases.

Obviously this means no ‘blooming flowers,’ no 21st Century Silks and so on. But since teenagers’ cognitive abilities are not fully formed yet (most people’s cognitive abilities are not full formed til their mid-20’s) this means many classic mentalism routines don’t appeal to teens, either. What we have is an uncomfortable middle ground of material to choose from: the teens want their magic to be edgy but we can’t go TOO edgy because of the adults – this means no ‘needle thru the arm,’ among others!

Adding to our potential difficulty in performing in high schools is the fact that in most cases throughout much of the school year, schools do not have the time to bring in a performer for a ‘fun show.’ There are exceptions of course, but the vast majority of the time, to be considered for a high school gig, a performer must have some kind of educational message with their show.

The good news is this: I’ve taken my 15 years of experience and packed it all into a comprehensive course called “How to Make A Ton Of Money Performing in High Schools!”

Like my previous best-selling course on elementary schools (which continues to sell to magicians all over the world to this very day), I have left no stone unturned. Here’s a sample of what you’ll learn when you crack open the main manual:

·         Mistakes I made and how to avoid them!
·         What school officials want from a performer
·         What to expect at the gig
·         What kind of audiences you can expect
·         The mindset of your audiences (this differs depending on the situation)
·         Sound system tips (both using the school’s or your own)
·         Booking tips
·         Sales letters to make the phone ring
·         Phone scripts to captivate prospects
·         Length of shows
·         Multiple show options for more earning potential
·         Keynotes, breakout sessions and workshops and the differences for each
·         What kind of tricks to use
·         What to avoid
·         How to put your program into a structured format and just plug certain effects into that format
·         Humor: avoiding the potholes and landmines!
·         Email responses made E-Z
·         Dress for success: options
·         What kind of messages schools want for a presentation
·         “Hot topics” schools want addressed NOW
·         How & why to make it personal
·         Trouble-shooting at the gig
·         And MUCH more!

The second main element of this course is the fact that I hand to you on a silver platter (made of paper, of course) TWO complete scripts for high school shows with educational/motivational content!  

Both of these programs are considered ‘hot topics’ in the high school market and will continue to be red-hot for years and years to come.

You’ll receive the word-for-word scripts, details on the tricks that I use and why, and most importantly, once you understand the structure of my show and why I chose certain effects over others, you’ll be able to ‘plug in’ tricks you may already have. I readily admit some of the effects I use are a bit on the ‘pricey’ side, but that’s due to my personal taste. Once you understand my structure, you can readily substitute other stuff in quite easily. (The really cool thing is the BEST tricks are CHEAP!)

The fact that I’m handing you TWO complete scripts for the high school market for one fee in this course must mean I’ve lost my mind because it’s taken me YEARS to fine tune these suckers. In addition to the word-for-word scripts, here’s what I include with the scripts in the ‘post show analysis’ of each:

·         WHY these particular topics are so relevant to high schools
·         The different situations and booking scenarios you may encounter for each
·         How the mindset of the teen audience drastically changes for each
·         How to integrate some of your own personal history into the scripts…and why this is so critical to your success!
·         Metaphor: the why’s and how’s
·         Effects you can substitute (yeah, I know I said this already!)
·         And MUCH more!

In addition to all of this, I also provide any purchaser of this program with unlimited email support. You can send me questions til the end of time and I’ll always be there for you.

Before I close, I have to chime in with a really cool feature of being a magician and performing in teen markets. A few years ago when the economy tanked, a fellow performer friend of mine, who has strong ties in the corporate speaking world, confided in me that the world of corporate speaking largely took a nose dive – not for everyone of course, but for many. As a result, many of these people began looking for other sources of income and began peddling their services to high schools.

What happened was interesting. When I was booked for many of my high school gigs after the corporate guys came into the market, I heard several interesting experiences from my clients. Many of these presenters were:

·         Very demanding of their clients
·         Baffled in terms of connecting to teen audiences
·         Stunned to discover that the messages they delivered to great effect in the corporate market bombed in the teen market

This means the potential is there for performers like YOU to seize the opportunity that high school performing brings! As a magician and/or mentalist, YOU have a ton to offer to schools! Right away, YOUR services have the potential to be:

·         Visual and FUN
·         Interactive
·         Amazing
·         Personal
·         Captivating

In short, you already have many of the skills necessary to rock in the high school market and shoot your earnings through the roof…all is possible with the right kind of program. I’ve done all the work for you with my 15 years of trial-and-error. You can take my experience and shave years and YEARS off of your learning curve!

In conclusion, my new “How to Make a Ton of Money Performing in High Schools” course includes:

·         The massive Main Manual with performance, booking and show structure advice
·         TWO red-hot motivational/educational word-for-word scripts that you can use
·         Unlimited email support from me

·         15 years of experience that can and will take years off of your learning curve!

Regular retail price is $299.95, but take advantage of my pre-release special and save $50, making your investment just $249.99.

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